Globalization, market and cultural consumption

interview with Néstor García Canclini

Abstract

Néstor García Cancini (born 1939) is an Argentine philosopher and anthropologist, known worldwide for his concept of hybrid cultures, from which he accounts for sociocultural processes in which different practices that existed in a disintegrated form combine to generate new structures. He is currently a professor and researcher at the Universidad Autónoma Metropolitana de México and directs the Urban Culture Studies Program at that university. Among other works, he has published the books Las culturas populares en el capitalismo (1982), Culturas híbridas (1992) -for which he received the first Ibero-American Book Award for the best book about Ibero-America, chosen by the Latin American Association- and Consumidores y ciudadanos (1995). In this interview he talks about the new articulations between consumption and citizenship, production and circulation of cultural products, globalization, literary markets and the current state of production in the social sciences, among other topics. An abridged version of this interview was published in the newspaper Perfil, Buenos Aires.